Week 12 Readings
April 22, 2009
- Killer Web Content – Article about why content is king
The Above article will get you focused as a not-so-gentle reminder as to how and why people come to your site. If anyone has ever worked for a newspaper and/or magazine – this study reinforces what grabs someones attention and how ruthless and discriminating most readers are in this time pressed age of hours. So help your users get to the point ASAP through the use of effective headline and summaries.
- CSS Cheat Sheet – About.com has done a great job summarizing styles, syntax and properties and their values!
This PDF file acts as a great portal into a boatload of useful information to reference during and beyond this course. There are great links to very useful and practical information as we build out our individual web sites. I also found the information on Fonts related to use on the web extremely useful given they also include some visual references across both PC and MAC platforms to help guide choices. I have a feeling that I will be referencing these links for some time to come as a useful knowledge base.
- How we really use the web – sample book chapter with great resources
The above article represents a great reality check and reminds me that it is never a good idea to fall in love with ones work or web site in our case. The analogy used is a good one: Think about what you see and comprehend when viewing a billboard going by at 60 mph. The other key points made:
- We don’t read pages. We scan them
- We don’t make optimal choices. We satisfice.
- We don’t figure out how things work. We only muddle through
